Houbi is an independent design and marketing studio based in Lisbon, working with clients across Europe. We help growing businesses look as good as they are, and turn that into enquiries, sales and loyal customers.
Good companies are often held back by a brand, a website and marketing that don't match, because different people made each piece. We built Houbi so all of it gets made together, by one team that talks to each other.
Meet Sara
Sara Galová is Houbi's founder and creative director. She has spent more than eight years in design, and seven years at SheCodes, a SaaS start-up, where she ran projects and releases and eventually led a 15-person marketing team as General Manager.
That mix shapes the studio. Sara thinks like a designer and like the person who has to hit the marketing targets, so every logo, page and campaign is made to look right and to work. Based in Lisbon with deep roots in Czechia, she works fluently in English, Czech and Portuguese.
How We Think
Less, but better: we strip every project down to what it actually needs, with no decoration for its own sake. Strategy comes first, so every piece of work traces back to a goal you care about. We make things to be used, so your team can run the brand and update the site without us. And we stay curious about what's next, using new tools, AI included, to work faster and spend more of your budget on thinking, not production.
Working With Us
Think of us as an extension of your team. You get a direct line to the people doing the work, clear updates without chasing, and options to choose from rather than one take-it-or-leave-it design. We keep you involved at every step, we're honest when something won't work, and we hand everything over cleanly when the job is done. Many clients start with one project and keep coming back, because the work keeps adding up.
