TOMSEN is a European snow skates brand that needed a high-volume suite of social media and e-commerce ads. Houbi Studio delivered bold, product-forward ad creatives across Meta platforms — driving a 50% increase in direct website sales.

Challenges

Fast turnaround with a large product catalogue — covering a full range of snow skates SKUs without sacrificing visual quality or brand consistency across all ad formats.

Solution

We built a modular ad creative system using bold winter lifestyle photography, clean typography, and mobile-first compositions optimised for Meta placements. Adapted copy for Czech and Slovak markets, covering the full product catalogue across static, carousel, and collection ad formats.

Impact

The campaign drove a 50% increase in direct website sales for TOMSEN across the European market, while maintaining strong brand consistency across a high-volume output delivered on a tight timeline.